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Market Intelligence for Superior Returns |



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Mercator Research, LLC |
Introducing Mercator MarketVu®, a new proprietary dataset of competitive-bid cash lease rates for farmland. |

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Mercator MarketVu is a subscription-based dataset—initially available for Illinois—which offers unique insight into current cash rent market rates. In contrast to opinion-based surveys which often under report lease rates due to the influence of legacy leases and other factors, MarketVu offers a timely quantitative, fact-based tool for uncovering the true market rent for your land by tracking the rates farmers pay for land during competitive bid offerings. Mercator MarketVu includes:
· Rent bid date · Current rent rate · Prior rent rate · Rental rate percent change · Lease Term (Years) · Parcel Location (County) · Productivity metrics (to compare the productivity of land in our report to your land)
The Illinois report currently includes rent rates for more than 80 competitive-bid leases in 39 counties. Click here for subscription information. |
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